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Business Development Manager

  • Location

    Bury St Edmunds

  • Sector:

    Sales & Marketing

  • Job type:


  • Salary:

    full time with bonus OTE £50,000

  • Contact:

    Victoria Herbert

  • Contact email:


  • Contact phone:

    01284 765700

  • Job ref:


  • Published:

    over 1 year ago

  • Expiry date:


  • Start date:


  • Consultant:


Recruiting for a Business Development Manager in Suffolk, this is an exciting opportunity to join a team of strategic, creative and digital experts working with a diverse and impressive client portfolio.

Job Purpose
The Business Development Manager is responsible for the representation and promotion of services and products to the market through a strategically executed program of campaign-based interaction, meetings, events and calling.
The primary focus of this role is that of lead generation and development of the sales pipeline of qualified leads through the process of opportunity identification, proposal, pitch and conversion.

Provide sales revenue, product and subject-matter expertise within and across our products and services which positions us with clear advantage against our competition and within our market. This role must bring tangible value to prospects and customers through your demonstrable experience, knowledge and expertise of business challenges and relevant solutions.

Lead Management
Research to gather intelligence and target prospects using a variety of sales tools.
Work with the Head of Business Development/Lead Generation/Sales Executive to coordinate a program of cold calling in order to obtain key information from targeted prospects to meet the qualified lead criteria.
Make calls to a known and qualified database of prospects to establish if opportunity exists to provide an established portfolio of services.
Provide engaging and articulate information about their value proposition to potential customers sending follow up communications to those agreeing receipt (with marketing support for content).
Assess and analyse a prospects current process and requirements.
Track prospects - identify decision makers, timelines and specific qualifications and enter data accurately and consistently into the company's CRM (Workbooks/Pipedrive).
Manage, nurture and convert leads into sales opportunities, booking meetings where appropriate.
Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities.
Maintain well organised, up-to-date and accurate sales information and activity reports in Workbooks/Pipedrive CRM system.

Sales Management:
Efficient management of the sales pipeline
Meet personal targets and work towards the companies sales goals and profitability.
Represent the company at pitches, meetings, exhibitions and events.
Identify opportunities to upsell products and services to clients.

Work as a cohesive member of the businesses highly focussed and strategy-driven sales & marketing team. Develop cooperative working relationships with all company colleagues, providing market insights, positive feedback on progress and helping to progress quotes.
Demonstrates ability to interact professionally with customers and prospects via phone, email, telephone conferencing, webinars and face to face, to discover their needs and develop a positive business relationship. Strong communication skills in the form of responses to tender opportunities, written proposals and pitching.
Provide accurate and timely information as required to Sales & Marketing and Senior Management teams.
Proficient in the use of social media tools like LinkedIn and Twitter.
Adhere to company policies, procedures culture and business ethics.
Product Knowledge:
Develop a strong knowledge of their products and services in order to facilitate the sales process.
Understand how the benefits of their products and services can meet prospect and customer needs in various business verticals (referencing relevant Case Studies).

Person Specification
[A degree or equivalent would be preferable but not essential]
•Demonstrable experience in a similar B2B role
•Extensive knowledge and experience of sales and marketing disciplines and reporting
•Ideally previous experience in selling digital solutions or a creative environment
•Ability to cooperate as a cohesive team member

Skills & Knowledge
•Good knowledge of Microsoft Excel and Word applications
•Proficient in managing the sales pipeline using CRM software such as Workbooks/Pipedrive
•Experience of utilising social networks for research and connecting
•Able to develop solid understanding of customer requirements and market dynamics
•Strong interpersonal skills
•Good organisational and time management skills with the flexibility to reprioritise as necessary
•Excellent communication, presentation, networking and negotiation skills (verbal and written)
•Good commercial outlook and techniques with ability to influence Executive level colleagues
•Exceptional attention to detail that delivers quality information
•Ability to deliver on commitments
•Able to travel for events as required

Personal Qualities
•Reliable, punctual and organised
•Resilient positive pro-active attitude
•Conscientious, hard-working and driven to improve sales and activity performance beyond targets
•Approachable and able to effectively build honest relationships with a diverse range of people
•Intuitive, ability to read between the lines of a conversation and determine the sub-text, drivers and extract valuable information both by consultative questioning and active listening
•Is self-aware with consideration of their influence on others
•Engages and builds credibility with internal influencers
•Determination and commitment to completing tasks timeously and to the highest standard
•Ability to effectively adapt to change in delivering quality service
•Able to embrace and live the vision and values of the company
•Being inquisitive and demonstrating initiative in increasing knowledge, developing skills and abilities
•Achieving personal growth and improving effectiveness through self-analysis prompted by feedback from partners, colleagues and peers.

The salary is £30,000 per annum with OTE earnings circa £50,000.
Hours:37.5 Hours per week
Base:Office based with travel to prospects, partners, clients & events

If you feel this opportunity is for you and you wish to apply please do so by contacting Victoria Herbert in the first instance on 01284 765 700 and email your CV to victoria.h.a4ljb8o25y0@compasspoint.aptrack.co.uk